Service Research

My research interests are new service development, transformative services, service innovation, action research and operations management. For my doctoral thesis I investigated the barriers and enablers of new service development in the publicly funded university and how barriers might be overcome and enablers developed. The research methodology applied was that of action research.



Dreyer-Gibney, Katrin & Coughlan, Paul, New Service Development As A Complex Adaptive System: Extending the Concept to the Publicly Funded University, 20th EurOMA Conference, Operations Management at the Heart of the RecoveryDublin, IrelandJune 07 -12 , edited by B. Fynes & P. Coughlan , 2013, pp90 – 90, Conference Paper, PUBLISHED
Dreyer-Gibney, Katrin & Coughlan, Paul, New service development in the university sector:, 4th World P&OM annex 19th International EurOMA AnnualAmsterdamJuly 01-05 2012, 2012, Conference Paper, PRESENTED
Dreyer-Gibney, Katrin & Coughlan, Paul, Changing emphases in serial New Service Development – the role of learning mechanisms, EurOMA, Operations Management in an Innovation EconomyPalermo2014, Conference Paper, PUBLISHED
Dreyer-Gibney, Katrin, New Challenges and Opportunities for Insider Action Research in New Service Development: Making the first move, 7th International EurOMA Service Operations Management Forum (SOMF)TilburgSeptember 2014, Conference Paper, PUBLISHED