Service Research

To improve practice and advance theory in service operations, service innovation and development I completed my PhD in business and service operations through insider action research methodology. For my doctoral thesis I investigated the barriers and enablers of new service development in the publicly funded university and how barriers might be overcome and enablers developed.



Dreyer-Gibney, Katrin & Coughlan, Paul, New Service Development As A Complex Adaptive System: Extending the Concept to the Publicly Funded University, 20th EurOMA Conference, Operations Management at the Heart of the RecoveryDublin, IrelandJune 07 -12 , edited by B. Fynes & P. Coughlan , 2013, pp90 – 90, Conference Paper, PUBLISHED
Dreyer-Gibney, Katrin & Coughlan, Paul, New service development in the university sector:, 4th World P&OM annex 19th International EurOMA AnnualAmsterdamJuly 01-05 2012, 2012, Conference Paper, PRESENTED
Dreyer-Gibney, Katrin & Coughlan, Paul, Changing emphases in serial New Service Development – the role of learning mechanisms, EurOMA, Operations Management in an Innovation EconomyPalermo2014, Conference Paper, PUBLISHED
Dreyer-Gibney, Katrin, New Challenges and Opportunities for Insider Action Research in New Service Development: Making the first move, 7th International EurOMA Service Operations Management Forum (SOMF)TilburgSeptember 2014, Conference Paper, PUBLISHED